A 4 Step Marketing Theme for your WebApp

During our years in business, we have spent hundreds of thousands of Rands on research and data to ensure that we are always ahead of the curve, allowing us to provide quality service to our clients. Part of what we’ve discovered is that the fundamentals will always be the foundation of online success, regardless of any new updates or design trends that pop up. With this in mind, we wanted to make information readily available to anyone who wants to learn more about the basics of digital marketing.

DESIGN

Having a quality website is critical to success in the online world. After all, your website should be at the center of your online presence to hosting an event.

SEM

earch Engine Marketing (SEM) is a blanket term used to describe a variety of online advertising efforts. Like SEO, it is used to attract users to your site who will find your offerings valuable to them. When people think of Search Engine Marketing, they usually only think of the ads that are placed at the top  and to the right of search engine results in search engines like Google and Bing.

SEO

• An uptime of 99.9% — this means that your website will be up and running on their servers 365 days a year. Anything less can and will be damaging to the business. • Unmetered/unlimited bandwidth • Unmetered/unlimited webspace or disc space • Quality customer service • High ratings

HOSTING

If you have looked into digital marketing in recent years, it’s possible that you’ve heard the phrase “SEO is dead.” However, nothing could be further from the truth. Search Engine Optimization has been the lifeblood of being found through search engine searches for well over a decade and it will continue to be important for years to come.